LOGO & ICON BRAND DESIGN FOR AWARD-WINNING
TRAVEL MANAGEMENT APP

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CHALLENGE

Creation of visual identity for
world‘s most popular travel itinerary management app. CheckMyTrip maximises travel productivity by gathering all trip information in one place for both business and
leisure travellers.

STRATEGIC OBJECTIVE

To develop a bespoke, impactful logo that reflects practical and easy-to-use CheckMyTrip product for target audience and makes this Amadeus B2C app stand out in the already crowded travel tech market space, and of course the all important smartphone interface!

OUR APPROACH

Visual identity and logo with
simple, dynamic combination of
key travel-related elements all in one place and bold, strong typographical ‘CheckMyTrip’ name for maximum
on-screen visibility and ‘at a
glance’ recognition.

BUSINESS RESULTS

Product named World ́s Leading Travel App at the 2018 World Travel Awards, beating Booking.com, Expedia
and TripAdvisor.

MARKET

Global.

SOLUTIONS

• Branding & visual identity

• Digital marketing & websites

• Graphic design & illustration

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