PODCASTING FOR LEADING LONDON BARRISTERS' CHAMBERS
Essex Court Chambers, a leading London set of Barristers’ chambers was looking to continue to enhance their brand recognition with the launch of an innovative Podcast series. They asked DMA Partners to collaborate in creativity, design and production to create a ‘stand-out’ final product.
Campaign objectives were to set
Essex Court Chambers apart from
competitors, raise awareness of their expertise in specific areas of law
and to increase lead generation with potential new clients by promoting the podcast in targeted digital channels.
Essex Court Chambers has a strong, contemporary visual brand identity and key selling point – the expertise of their Members of Chambers. Our design approach put expert speakers at the
forefront, with striking monochrome photography alongside a specific podcast logo created by DMA inspired in the simplicity of a soundwave symbol.
We also collaborated closely with the Essex Court Chambers team to develop a smooth working process for setup, recording and sound editing. The podcast series was named ‘Ten in Ten’,
- ten different legal cases discussed and analysed by Essex Court Chambers experts over a ten-week period.
Within a day of launch there were over 100 subscribers to the podcast, and over 576 unique plays after just four episodes. We have received very positive feedback from the client and there is
an ambition to launch a second series!
• Branding & visual identity
• Copywriting & content
• Digital marketing & websites
• Podcasting & webinars
• Graphic design & illustration
“The new podcast visual identity is really inspired and everyone's very impressed with how it looks. The first episode sounds excellent, really good quality, thanks to production and post editing by the DMA Partners team.”
Head of Marketing,
Essex Court Chambers