Brand development project for Spain’s original love mark
Fibre internet and TV challenger brand, ONO, needed to launch their new brand in Spain. How could they build significant new business versus the incumbent telecoms giants?
DMA Partners were the lead consultancy for ONO’s extensive creative brand development over many years, delivering multiple design and communications projects. ONO went from the new kid on the block to trusted provider, installed in over 2 million households, eventually becoming acquired by Vodafone.