For seven years running, we have worked with Smiths Group in promoting their FTSE 100 Sharesave Scheme through the evolution of a major comms programme. Each year we adapt the inaugural tree metaphor and add new graphic elements to ensure the scheme is viewed as engaging and accessible. The range of materials include web banners, explanatory booklets, posters as well as video animation.

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​Since our involvement in 2017, scheme participation has increased by 14.7%!