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The Pod

B2B Marketing: Are you feeling it?

B2B marketing gets straight to the factual point and is all about appealing to the rational mind of potential customers. B2C is all about...

5 top tips for creating a standout podcast

So you’ve decided to create a podcast to support your marketing efforts. Now the hard work begins! To help, here are five top tips based...

Making great copy

I was recently interviewed by Dave Stevens hosting the Business Marketing Club (or BMC as it is known) weekly podcast. He asked me to dig...

What’s in your B2B marketing plan for Q1 2021?

Global demand is low. Budgets are strained. And levels of uncertainty are off the charts. This makes 2021 possibly the hardest year ever...

Getting to know: Philip Martin, Managing Director of DMA Partners

Get to know Philip Martin, Managing Director of DMA Partners with this short Q&A…. 1) So how did you get into marketing? Tell us a bit...

This is where we nurture, grow and write down insights developed through years of frontline design and B2B marketing play.
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The Pod

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